Tourism is the region’s fifth-largest economic driver, with over $345M in total tourism spending in the Radius Region, according to Rockport Analytics 2021 data.Tourism spending saw nearly a 10 percent increase from the Rockport Analytics Report in 2019. The tourism industry in the Radius region fully recovered from the effects of the pandemic, having surpassed 2019 visitor expenditures in every category.Southern Indiana tourism supported 4,228 jobs. Of those, 3,511 were directly employed in a tourism-related job.
The Discover Southern Indiana regional tourism marketing brand is expanding the market for Southern Indiana attractions with new outreach to major Midwestern markets.
Top Industries
Top Industries
$2 Billion+
More than 2 Billion dollars in GDP from the region
1.1 Million Acres
of agricultural land with 5,619 operators
#3
Home to the world's 3rd largest Naval Installation
$350 Million+
More than $350M in tourism spending
Prime Location
Emerging Technologies Hub for Microelectronics and Hypersonics